By Saksham Arora Rangoli Ice Cream was founded in 1999 in India and has established itself as a home-grown ice-cream & dessert brand offering a variety of frozen treats, shakes, sundaes and parlour desserts. With growing demand for affordable dessert outlets and branded ice-cream parlours, many entrepreneurs consider opening a Rangoli Ice Cream franchise. This article outlines the investment required, setup cost, store formats, profit potential and whether Rangoli Ice Cream is the right franchise for you.
About the Rangoli Ice Cream Brand
Rangoli Ice Cream serves ice creams, kulfis, shakes, sundaes, dessert combos and retail-pack ice-cream tubs. The brand focuses on diverse flavours, consistent quality, affordable pricing and a family-friendly dessert-parlour ambience. Its offerings cater to kids, youth, families and anyone craving a quick dessert treat.
Is Rangoli Ice Cream a Franchise / Unit-Store Model?
Yes — Rangoli Ice Cream follows a franchise-owned, franchise-operated model (unit-store / parlour / outlet format). As franchisee you invest the capital, set up the outlet, run daily operations; the brand provides recipes, supply-chain support, equipment guidelines, training and brand identity.
Total Rangoli Ice Cream Franchise Cost in India
Depending on store format and size:
- Full Parlour / Standalone Outlet (900–1,200 sq ft, seating + full menu): ₹50–100 lakh
- Standard Parlour Format (takeaway + seating / moderate setup): ₹30–50 lakh
- Compact or Smaller-footprint Format (counter / kiosk or minimal seating, basic menu): approx. ₹30–50 lakh (though setup cost can vary widely depending on location and fit-out)
Most new franchise partners plan for investment in the ₹30–60 lakh range depending on city, store size and ambience.
Rangoli Ice Cream Franchise Cost Breakdown
Typical cost components include:
- Franchise / Brand Fee & Onboarding: around ₹5–6 lakh
- Interiors & Fit-out (seating area, décor, counters, display units): ₹15–30 lakh depending on finish and size
- Equipment (freezers, cold-storage, display cabinets, refrigeration, kitchen/prep area): ₹5–15 lakh
- Initial Inventory & Raw Materials (ice-cream base, flavours, packaging, supplies): ₹1–2 lakh
- POS / Billing & Order Management Systems: modest (depending on format)
- Staff Hiring & Training: small portion of overall cost
- Working Capital Reserve (initial few months for salaries, utilities, stock replenishment, contingencies)
- Rental Deposit / Lease Advance: depends on city and locality
Because cold-storage, freezers and proper parlour ambience are essential, interior + equipment + inventory form majority of investment.
Space & Location Requirement
- Recommended Store Area: 900–1,200 sq ft for full parlour format (seating + display + prep area)
- Smaller formats (takeaway / kiosk / minimal seating) can work with lower area depending on city and demand — but cold-storage needs still important
- Best locations: busy markets, malls, high-footfall streets, near colleges/offices, residential-commercial mix areas, food courts — anywhere with demand for desserts and foot traffic
Rangoli Ice Cream Profit Margin & ROI Potential
With good location, footfall and disciplined operations:
- Gross margin on ice-creams and desserts tends to be healthy (given low cost of raw materials compared to selling price)
- Expected Profit Margin (after rent, utilities, staff, cost of goods) can be attractive — profitability improves with high turnover, especially in peak seasons
- Monthly profit potential: depends on footfall — parlours with steady customer flow may earn decent returns
- Payback / ROI Timeline: many estimates suggest 12–24 months for medium/full-size parlours if volume is good and operating costs controlled
Desserts, ice creams and repeat/customers (families, youth, kids) help provide stable demand — especially in warmer months and festive seasons.
Royalty & Ongoing Charges
Rangoli Ice Cream’s franchise model typically includes a one-time franchise/brand fee. Ongoing operational costs to be handled by franchisee:
- Rent / lease and utilities (electricity, water)
- Inventory replenishment (ice-cream base, flavours, packaging, consumables)
- Staff salaries, maintenance of cold-storage equipment, hygiene and store upkeep
- Local marketing (if needed)
Royalty or commission percentage may apply depending on agreement — but much depends on actual terms with franchisor.
Support Provided by Rangoli Ice Cream
As a franchise partner you receive:
- Store design and layout guidelines (kitchen, display counters, cold-storage, seating)
- Equipment and cold-storage specification support
- Supply-chain support for raw materials, flavours, packaging
- Training for staff and operations — dessert preparation, hygiene, quality control
- Brand identity, signage, packaging templates and marketing guidance
- Operational standard procedures, help with launch and initial stocking
This support helps reduce risk and ensures consistency across outlets.
Who Should Invest in a Rangoli Ice Cream Franchise?
This opportunity suits:
- Investors with ₹30–60 lakh budget available for setup
- Entrepreneurs with access to or ability to lease ~900–1,200 sq ft in busy or high-demand area
- People interested in food & beverage/personal service business — especially in dessert/ice-cream segment
- Individuals ready to manage staff, cold-storage, hygiene, inventory and customer service
- Entrepreneurs aiming for medium-term return (1–3 years) and ready for operational involvement
Risks & Challenges
- Business depends heavily on location and footfall — poor location may cause low sales
- Ice-cream requires proper cold-storage; electricity and maintenance costs can be high — equipment failures hurt profits
- Seasonal demand fluctuations — winters or off-season may see drop in ice-cream sales
- Competition from local ice-cream shops, budget dessert parlours and other national brands — need to maintain quality and uniqueness
- Overheads (rent, utilities, staffing) can eat into margins if sales volume is low
Success depends strongly on location, efficient inventory management, consistent quality, and good customer service.
How to Apply for Rangoli Ice Cream Franchise
- Submit a franchise enquiry with proposed location, shop area, investment capacity and city details
- Undergo brand’s site evaluation and approval for area, demand & footfall
- Sign franchise agreement and pay required franchise/brand fee
- Complete store interiors, cold-storage equipment setup, display counters and refrigeration
- Procure initial stock of ice-cream base, flavours and packaging from brand’s supply-chain
- Hire and train staff as per brand standards (preparation, service, hygiene)
- Launch the parlour under Rangoli Ice Cream brand and start operations
Conclusion
Rangoli Ice Cream offers a promising dessert-parlour franchise opportunity in India, with investment in the range of ₹30–60 lakh for typical setups and ₹50–100 lakh for full-scale parlours. Given increasing demand for desserts and branded ice-cream outlets, a well-located, well-managed Rangoli store can yield good returns within 1–2 years. For investors ready to commit capital, choose a high-traffic location and manage operations efficiently, Rangoli Ice Cream can be a rewarding venture.