By Saksham Arora WOW! Momo is a pioneer in the Indian fast-food industry, transforming the traditional Momo choice into a wide variety of mouthwatering and inventive dishes is one of the specialties of this brand. WOW was established around 2008 by Sagar Daryani along with Binod Kumar Homagai. WOW! Momos originated as a tiny venture in Kolkata and swiftly evolved into a countrywide brand thanks to its unique offers, imaginative business plan, and passionate attention to quality. As the brand gained popularity, WOW! Momo grew beyond only serving momos to introducing unusual, fusion-style delicacies including the MoBurg (momo burger) as well as chocolate momos, garnering followers from around the country. The WOW! Momo franchise offers Indian business owners a great opportunity by fusing a popular product with a powerful brand identity and the support of a skilled staff.
WOW! MOMOs Franchise Investment Cost:
Wow! Momo offers multiple store formats — kiosks, food-court counters, high-street outlets and full dine-in units. Because of that variety, published investment estimates vary widely across sources. Current market summaries and the company’s own franchise form show that total initial investment typically falls into bands such as ₹8–20 lakh for very small formats up to ₹20–50+ lakh for larger high-street or standalone outlets. Treat these as indicative ranges, not fixed prices — the actual cost depends on format, city, and site condition.
Typical cost components (what you’ll pay for)
- Franchise / Entry Fee — Many listings show a franchise fee or initial brand fee that can range from a modest ₹25,000 (for very small formats or pilot programs) to several lakhs (commonly ₹3–10 lakh) for larger outlet models. This fee buys the right to use the brand systems, training and initial support.
- Fit-out & Interiors — This is often the single biggest variable. Kiosks and food-court counters may need ₹3–10 lakh; high-street or dine-in outlets can cost ₹10–25 lakh or more depending on finishes and size.
- Kitchen equipment & POS — Expect ₹2–12 lakh depending on scale: commercial steamers, fryers, refrigeration, and billing systems.
- Working capital & opening stock — Allocate ₹1–3 lakh for initial inventory, staff salaries before breakeven, and utility deposits.
- Licences, marketing & misc — Business licences, local approvals, pre-launch marketing and contingency: typically ₹50,000–2 lakh.
What is so special about WOW! Momo?
With just ₹30,000 and a small kiosk, WOW! Momo started their operations and ever since expanded to hundreds of locations throughout the nation, proving its potential as a lucrative franchise option. The brand has achieved significant success by capitalizing on the popularity of momos, one of India’s favorite street foods, and turning them into a versatile, mainstream product.
WOW! Momo’s capability to innovate has allowed it to stay ahead of the competition. Its product line includes options that appeal to a wide range of consumer tastes, such as momo sizzlers, pan-fried momos , and momo-filled burgers.
Why WOW! Momo Franchise is worth it?
WOW! Momo’s franchise offers a distinctive chance to tap into this expanding marketplace by providing a menu that unites traditional flavors with some modern twist. WOW! Momo’s brand is known for quality, consistency, and affordability, which attract a wide range of customers, from families to office-goers and college students. The quick-service restaurant (QSR) market in India is expanding due to various factors such as urbanization, a young population size, and a growing preference for quick, as well as affordable food.
With a focus on creative flavors, high-quality ingredients, and effective service, WOW! Momo has established a loyal customer base throughout the country, and franchisees can easily take advantage of this brand recognition to grow a lucrative business. Not only that, the WOW! Momo franchisees can enjoy the advantages of a tested model of operation, a centrally managed supply chain, and successful marketing strategies.
Support from the WOW! Momo Brand:
Support and training for franchisees are highly valued by WOW! Momos for them to guarantee quality and uniformity throughout all the store locations:
- WOW! Momo offers training to franchise owners and their staff members on the preparation of food, service standards, hygiene, and customer engagement to ensure that each outlet meets the brand’s high standards.
- WOW! Momo’s operations department grants its franchisees consistent operational assistance, this includes inventory control, raw material procurement, and routine quality control inspections
- WOW! Momo’s local and national marketing initiatives, such as social media campaigns, online promos, and events held in stores to increase traffic and sales, are advantageous to its franchisees.
- For the brand to keep the menu interesting and fresh for repeat customers, the brand is known for creating new tastes and fusion recipes, which franchisees have access to.
So, what are you waiting for? Start your journey with WOW! Momos as soon as possible and become a partner of the most loved Momo brand in the country!
Official Contact details: https://www.wowmomo.com/#contact