By Saksham Arora Biryani By Kilo (BBK) was founded in 2015 in Gurugram and quickly became one of India’s most successful biryani delivery brands. Known for its handi-cooked biryani and strong delivery model, BBK expanded across major cities with a cloud-kitchen approach. Many entrepreneurs admire its brand value and explore opening a BBK franchise. This article explains the franchise model, total investment, cost structure, kitchen requirements and earning potential.
About the Biryani By Kilo Brand
Biryani By Kilo is known for authentic dum-cooked biryani prepared in individual handis, offering multiple varieties like Hyderabadi, Lucknowi and Kolkata styles. The brand focuses heavily on quality ingredients, consistent taste and a premium packaging experience. BBK also runs a dine-in model in some cities, but its strongest business continues to be cloud kitchens with high delivery volume. Because reputation matters, franchise outlets must follow strict recipes and operational standards.
Is Biryani By Kilo a Franchise or Company-Owned Model?
Biryani By Kilo offers a proper franchise model across India. Entrepreneurs can open:
- Cloud Kitchen Franchise – most common and cost-effective
- Dine-in + Delivery Outlet – for premium locations
- Takeaway Counter – for high footfall areas
Each format operates under BBK’s recipes, branding and quality guidelines.
Total Biryani By Kilo Franchise Investment Cost in India
The investment varies by city, outlet format and kitchen size.
Typical investment ranges:
- Cloud Kitchen (Base Model): ₹25–35 lakh
- Takeaway Outlet: ₹30–40 lakh
- Dine-in Outlet: ₹50 lakh–₹1 crore depending on size
Most franchise owners prefer the ₹25–35 lakh cloud kitchen format due to lower overhead and strong delivery demand.
Biryani By Kilo Franchise Cost Breakdown
- Kitchen Setup & Equipment: ₹10–15 lakh
- Exhaust, Chimney & Gas Pipeline: ₹2–4 lakh
- BBK Training & Franchise Fee: ₹7–10 lakh
- Initial Raw Material & Utensils: ₹1–2 lakh
- Packaging Setup: ₹1 lakh
- Branding & Signage: ₹1–2 lakh
- Technology, POS & Billing System: ₹1–2 lakh
- Working Capital: ₹3–5 lakh
- Rental Deposit: depends on local market
Kitchen equipment and franchise fees form the biggest part of the investment.
Space & Location Requirement
- Cloud Kitchen: 300–600 sq ft
- Takeaway Outlet: 400–700 sq ft
- Dine-in Outlet: 800–1500 sq ft
Preferred locations include residential zones, high-delivery areas, commercial hubs and markets with strong food-order demand. Street visibility is less important for cloud kitchens, but essential for dine-in formats.
Profit Margin & ROI for Biryani By Kilo
BBK biryani has strong margins due to premium pricing and high order frequency.
- Net Profit Margin: 15%–25%
- Monthly Profit: ₹1–3 lakh depending on city and order volume
- ROI Timeline: 18–30 months
Cloud kitchens often recover investment faster because operating expenses stay low.
Royalty & Ongoing Charges
BBK charges ongoing franchise fees.
Franchise partners must pay:
- Royalty Fee: around 6%–8% of monthly sales
- Marketing Fee: 2%–3% of sales
Partners also handle: - Rent and utilities
- Staff salaries
- Raw material procurement from approved vendors
- Kitchen maintenance and hygiene compliance
The brand monitors quality closely through audits and recipe checks.
Support Provided by Biryani By Kilo
- Complete training on recipes, cooking style and kitchen operations
- Menu and product development
- Support in store layout and kitchen design
- Marketing promotions and brand campaigns
- POS and technology integration
- Supply chain support for raw materials
This helps even first-time entrepreneurs run a smooth operation.
Who Should Invest in a Biryani By Kilo Franchise?
- Entrepreneurs with ₹25–50 lakh investment capacity
- People comfortable managing kitchen staff and food operations
- Investors looking for a delivery-focused business
- Those interested in a high-demand food category
- Suitable for tier-1 and tier-2 cities with strong online food ordering
BBK fits well for people wanting steady sales without the complexity of a full restaurant.
Risks & Challenges
- Heavy competition in the food delivery space
- High dependency on online platforms like Swiggy and Zomato
- Need for consistent taste and strict recipe adherence
- Kitchen hygiene inspections and audits
- Rising rental and staff costs in many cities
Still, biryani remains one of India’s most ordered foods, giving BBK outlets steady demand.
How to Apply for a Biryani By Kilo Franchise
- Share your business profile and financial capacity
- Submit property details with photos and layout
- BBK reviews city demand and kitchen suitability
- On approval, sign the franchise agreement and start setup
- Complete staff training and install equipment
- Launch the outlet with marketing support
Once live, the store starts receiving delivery orders from nearby customers.
Conclusion
Biryani By Kilo offers a strong franchise opportunity for entrepreneurs wanting to enter India’s booming food delivery market. With an investment ranging from ₹25 lakh to ₹1 crore, depending on outlet type, BBK provides brand strength, proven recipes and solid operational support. For investors looking for a popular food business with strong repeat orders, BBK’s cloud kitchen and dine-in formats offer reliable long-term potential.